CPG Marketing with GreenFresh

At GreenFresh, we understand the challenges that tier-one CPG companies face in today's rapidly evolving marketplace. Traditional marketing principles no longer hold the same sway, and brands that rely on outdated strategies find themselves struggling to compete with more agile, modern competitors. This is where GreenFresh steps in.

Why Modern Marketing Matters

The grocery landscape has transformed dramatically, with consumer behavior shifting towards online and integrated shopping experiences. Brands that dominate in this space are those that have embraced digital transformation and optimized their strategies to meet the demands of contemporary shoppers. At GreenFresh, our mission is to bridge the gap between traditional CPG marketing and the innovative approaches needed to thrive in today's market.

Our Expertise

With years of proven success driving results for both legacy brands and new-to-market, founder-led companies, GreenFresh brings a deep understanding of the CPG industry, consumers, and the digital platforms that matter. Our expertise lies in:

  • Consumer Insights: We delve into consumer behavior to uncover what drives purchasing decisions. This enables us to tailor marketing strategies that resonate with your target audience.

  • Platform Optimization: From optimizing your presence on retail platforms like Loblaws and Instacart to ensuring your products are discoverable and desirable, we know how to leverage each platform's unique features to maximize your brand's visibility and sales.

  • Strategic Content Deployment: Effective content is at the heart of any successful marketing strategy. We develop and deploy content that aligns with your retail plans, ensuring consistency and coherence across all channels. Whether it's engaging social media campaigns, compelling product listings, or impactful sponsored ads, we have you covered.

Our Services

At GreenFresh, we offer a comprehensive suite of services designed to help your brand grow both online and in-store:

  • Retail Media Management: We handle everything from sponsored search to display advertising on major retail platforms, ensuring your products get the visibility they deserve.

  • Content Production: Our team of experts produces high-quality content tailored to your brand's needs, including product photography, video production, and copywriting.

  • Social Media Strategy: We craft and execute social media strategies that engage your audience, build brand loyalty, and drive sales.

  • Analytics and Reporting: We provide detailed analytics and reporting to track the performance of your campaigns and strategies, allowing us to continuously refine and optimize for better results.

  • And more

Partner with GreenFresh

Choosing GreenFresh means partnering with a team that is dedicated to pushing the boundaries of traditional CPG marketing. We are committed to helping your brand not just keep up with the competition but lead the way in the modern grocery landscape. Let us help you transform your marketing approach and achieve sustainable growth both online and in-store.

Learn more about how GreenFresh can drive your brand's success in the digital age. Contact us today to start the conversation.